Opening a boutique on Rodeo Drive in Los Angeles, Michael Kors discusses the difference between NY and LA shoppers, his muses, and attitude towards age.

Michael Kors described the difference between New York and Los Angeles buyers as follows: “My LA clients have a lot of wardrobes for all occasions. They have a wardrobe for Aspen, a wardrobe for Europe, and even a wardrobe for Utah. In New York, people wear only evening dresses and black suits. “He goes to the shelf of his new shop on Rodeo Drive, and shows: “Molly Sims wore this, this and this. Sarah Jessica Parker wore this silver skirt with sequins and cashmere sweater on the Letterman show. Liv Tyler put on this. This one - Sigourney Weaver. This one - Halle Berry, this one - Heidi Klum.

Michael Kors new store on Rodeo Drive. Michael’s corporate style is easily recognizable - white marble floor, leather white coffee couches, fur pillows, huge windows. “Frankly, - the designer says - I’m very superstitious in choosing a site for my store. I would like to see this store on the other side of Rodeo Drive, where Frank and Mia were dancing in “The Daisy”. My shop on Madison Avenue is opposite the “Carlisle” hotel (luxury hotel). I know Los Angeles well enough, and understand the quarter is very important for a boutique. We chose the quarter successfully - the store was opened at the site of former Valentino boutique, close to Gucci and Prada shops. “I opened my first boutique, and this was done on time.”

Despite the fact boutique was officially opened only on 12 August, first customers already visited it on the eve. Jessica Simpson bought white trousers and white tunic, and Cameron Silver, an owner of Decades vintage clothing shop - a suit of men’s collection. The shop offers a new Fall / Winter 2004 collection, rich in cozy cashmere sweaters, fur jackets and collars (alas , light mink knitted purple poncho was already sold), colored cowboy boots and suede shoes. An attempt to find something of famous Kors’ chic a la half-lady-half-hippie caused a designer’s smile: “From time to time, women come to me and ask why I do not do these pants every season. If women ask, I stop doing them at all.”

Well, what is now at the height of fashion, according to Michael Kors? “Looking at 35 – the designer declares confidently. - Every woman in Los Angeles looks at 35. Lindsey Lohan and Scarlett Johansson are very wise, and they look at 35. I dress twenty-something year old women the same as seventy-five year old ones, and they all look like Sharon Stone - out of time.”